Although I can't promise you a complete meal in just 30 minutes as does Rachael Ray on the Food TV Network...I can provide you a solution that can help with your mortgage marketing program and your loan originations. Especially, if you can't find enough time to really do your marketing.

Here's what you need to do...Promise yourself that you'll spend 30 uninterrupted minutes each day working on the marketing part of your mortgage business. Set aside a 30 minute block of time. Turn off your cell phone. Checking your email and surfing the Internet is not allowed. Answering the phone is not allowed. Out bound calls are allowed. Use a timer or alarm because clock watching is not allowed either.

The next 30 minutes are your marketing minutes, so make the most of this time. Here are but a few suggestions on how to spend those precious 30 minutes.

1. Update your database information
2. Critique and improve your web page
3. Write a few "Thank You" notes or cards
4. Write a mortgage article for your website
5. Review and improve your advertising copy
6. Create a new direct mail piece or marketing flier
7. Write and send your press release to a media outlet
8. Schedule a lunch or two with your mortgage contacts
9. Write a mortgage "white paper" to be used as a give away
10. Set up appointments with mortgage prospects or customers
11. Organize a drip marketing system using postcards for your niche
12. Touch base with the Realtor/Agents that you exchange leads with
13. Edit your marketing material such as your fliers or tri-fold brochure
14. Review and evaluate the results of the niche you are promoting and marketing
15. Study and determine the results you're receiving from your mortgage advertising.